Smiley Monroe | Values

As a family run business, Smiley Monroe’s values are at the core of their what they do. We began working on these videos earlier this year and planned to deliver towards the end of the summer in line with their new branding design. Working alongside the client we came up with ideas and pulled together a storyboard for each of the videos.

All of the videos were shot over a 2 day period at their main site in Lisburn, Northern Ireland as well as a second filming session to capture any final shots. They also have a site in India, which we wanted to capture, working alongside a film crew out in India we spec’ed everything needed and sent them through a storyboard and shot-list to capture.

In-line with the branding on this project we produced custom animated graphics for the start and end of each video. These graphics were created by our in house animator and really help identify the theme for each video.

Below are just some of the values videos we created.

Summary of services provided:
• Storyboarding and scripting
• Director and Camera operator
• Visual editing
• Animation and graphic design

From the very first time we worked with BNL I was impressed by their professionalism and ability to understand our business and tone of voice. We tasked BNL with producing 10 videos surrounding our company values – a project close to our hearts as we wanted to capture our company culture. The end result was superb and reflected the Smiley Monroe personality perfectly. We also trusted BNL with the organisation of our Values Launch event and their creative input was key to the success of the day. I would certainly recommend BNL and look forward to working with them again.
Aimee McCracken, SMILEY MONROE